
吉娃娃
yiqianjunjiada8yuanyipendeyizhongchangjianpinzhong,xianzaizhimai2yuanyipen;yizhongjiao“jiwawa”depinzhong,yiqianyixiaopenkemai30zhi65yuan,rujinjiagedizhi2yuan。yongduorouzhiwuxiaoshoushangdehuashuo,“xianzai100yuanqian,kemaiyichuangtaiduorouzhiwu。”
目前成都多肉植物市场的产值尚无法统计,但四川省花卉协会多肉植物分会副会长、成都多肉植物市场的资深人士李攀表示,多肉植物的暴利时代已结束,市场步入稳定发展阶段,将以更加“亲民”的价格迎合市场需求。
走红
朋友圈里
流行晒多肉
zuoribangwan,zaichengdoudeyidonggongyuyangtaishang,80houdainvshibainongzheduorouzhiwu。3nianqian,takaishiyangduorouzhiwu。“wojiushijuedetamenhenkeai,renbuzhujiumaile。” dainvshijieshao,zhei3nianlai,taxianhougoumailejishipenduorouzhiwu。“zheixiepinzhongbudanwaibiaotaoxi,hainengzaibutongdejijie,butongdeguangzhaohuanjingzhongbianhuanyanse。”suoyi,yangduorouzhiwuchengletayixianghenzhongyaodeaihao。
dainvshiyouhenduopengyoudouyangduorouzhiwu,tamenshaozeyangjishipen,duozeyangshubaipen。dapeishangchuangyihuapendeduorouzhiwu,chengweixuduodoushinvxingpengyouquanlijingchangshaidechonger。
weiheyaoyang?dainvshigaosujizhe,dadoushishenghuojiezoujiaokuai,gefangyalidoubijiaoda,yangduorouzhiwuchengleyizhonghuanjieyalidefangshi。“yangdeshiyizhongshenghuoqingqu,gengshiyizhongshenghuotaidu。”dainvshishuo。
juyigeduorouzhiwuhulianwangpingtaideshichangdiaocha,duorouzhiwudexiaofeirenqunzhong,nvxingzhan6cheng;zainianlingfenbufangmian,72%dexiaofeizhezai18suidao30suizhijian。yiweiyeneirenshigaosujizhe,duorouzhiwuzhenzhengweirenshuzhi,shizai2013nianqianhou,tamenjiangduorouzhiwudeliuxingguigongyuhanjuderebo。mengmengdeduorouzhiwuzaijuzhongdepinfanliangxiang,rangqixunsuchengweidoushibailingdexinchong。
jizhelejiedao,muqianchengdoushichangxiaoshoudeduorouzhiwuzhuyaolaizikunming、shanghai、xichangjichengdoubendi。qizhong,xichangyinweizhongzhichengbendi,diyuyoushimingxian,zhanjidadeshichangfene。zuijinjinian,bushaochengdoulaobanzhuanzhanxichang,daguimozhongzhiduorouzhiwu,zaifanxiaoqiangzhanchengdoushichang。muqian,xichangyichengweishengneizuidadeduorouzhiwuzhongzhijidi。
suizheduorouzhiwuzouhong,bushao“rouyou”kaishijiangxingqubianweishiye。chengdouxiaohuoyaomingshiyigeduorouaihaozhe,zhiqianzaichengdougongzuo,xianzaizaixichangguimohuadizhongzhiduorouzhiwu。
2013nianqianhou,duorouzhiwushichangkaishihuobao,yaomingjuedingkuodaduorouzhiwudezhongzhiguimo,xianhoudaoleyunnandalidengdikaocha,danzuizhongtaxuanzelelichengdougengjindexichang。“xichangqihou、guangzhaohao,yiniandeguangzhaokeda2400duogexiaoshi。”yaomingjieshao,taxianhoutouzilejibaiwanyuan,zaixichanglizhoubaishacunjianleyige50mudeduorouzhiwuzhongzhijidi。juyaomingjieshao,tadeduorouzhiwuzhongzhijidixianzaiyijiancheng25mu,dapengneipeiyuyou1000duozhongduorouzhiwu,bujinyouconghanguo、ribendengduodiyinjindepinzhong,haiyouzhengzaipeiyudezajiaoxinpinzhong。peiyudeduorouzhiwuzhuyaoxiaowangchengdou,muqian,pingjunyuexiao3wanduopen。
lingyiweizhongzhizhechenyifanyelaizichengdou,muqianyezaixichangzhongzhiduorou。chenyifanbiyehou,jiuzhiyuyijiashuilikeyandanwei,zhihoucizhi,youzuolejinianrenliziyuanguanligongzuo。dayue5nianqiankaishi,tayulingwai2minghehuorenzaishanghaikaishileduorouzhiwuzhongzhichuangyezhilu。2015nian,chenyifanlaidaoxichang,zailizhoutianbacunxianhoutouzilesiwubaiwanyuan,jianqile65muduorouzhongzhijidi,“xianzaimeiyuexiaowangchengdou10wanpenyishang,yuexiaoshoueda20yuwanyuan。” tashuo。
跳水
部分单价
猛降几十倍
“nengbunengmaideqijia,chuleshengzhangshijianwai,jiuyaokantadepinxiang。”chengdouduorouzhiwuzhongzhihuyangxianshengshuo,duoroujingjiqishijiushi“yanzhijingji”,pinxiangyuehaodejiageyuegao。zaitakanlai,duorouzhiwushengchandemeiyigehuanjiedounengdailaijudachanzhi。shujuxianshi,2015nian,quanguoduorouzhiwudechanzhizai20yiyuanyishang,erqidaidongdexiangguanchanyezongchanzhida50yiyuan。
“cong2012niandao2015nian,duorouzhiwuyizhishibaolixiaoshou,nianzhuanjishiwanyuanzhishangbaiwanyuandezhongzhihubuzaishaoshu。”duoweiduorouzhiwuzhongzhihutoulu,zhei3nianxingqingzuihaoshi,youdepinzhongkemaidaoshuwanyuan,bushaofashaoyouweileqiugouxinqipinzhong,buxihuafeizhongjin。zheixiezhongzhihubiaoshi,duorouzhiwuzuihuodeshihouhaishi2015nian,neishiwanjiaqianyitiangoumaiyipen100yuandeduorouzhiwu,diertianzainadaowangshangzhuanshou,jiagekenengyixiazizhangdao300yuan。
2015nianxiabannianzhi2016nianchu,shiduorouzhiwushichangdeyigeguanjianzhuanzhedian。baokuochengdouzainei,guoneiduorouzhiwuxiaoshoujiagedafuxiajiang。
“xianzai100yuanjiukemaiyichuangtaideduorou。”5yue2ri,chengdouyimingduorouzhiwuxiaoshoushanglimin(huaming)xiaozheshuo。xiangbiliangsannianqian,chengdoudiqudezhongdidangduorouzhiwujiageyidafuxiahua。biruyizhongjiao“jiwawa”depinzhong,yiqianxiaodeyipenjiukeyimai30zhi65yuan,rujinjiagedizhi2yuan。lingwai,youdepinzhongyiqianmai8yuanyipen,xianzaiyezhimai2yuanyipen。
liminbiaoshi,muqianzaichengdou,zhongdiduanjiagedeputongduorouzhiwugengshoushichanghuanying,yijikuaizhi20kuaidepinzhongweizhu。“taiguideyebumai,maiderenbuduo。”tabiaoshi,xianzaidaduodianpuzoudeshidazhongluxian。duorouzhiwudejiagedafuxiajiang,ziranyingxiangshangjialirun,“guoquyipenputongduorouzhiwukeyizhuan6zhi8kuaiqian,danxianzaimeipenzhinengzhuan1zhi4yuanqian。”liminshuo。
探因
供应量大
网店抢市场
duorouzhiwujiageweihekaishizoudi?duomingzhongzhihuzaijieshoujizhecaifangshibiaoshi,daduoshuduorouzhiwudefanzhinandubuda,duichangdiyaoqiuyebugao,henduopinzhongkeyiwuxingfanzhi,youdejinkaoyipianyezijiunengfanzhichuyidapian,qieshengchanchengbendi,peiyujigeyuejikeshangshi。yeneirenshijieshao,shimianshoujia5yuanyizhudeduorouzhiwu,pifajiayuewei2.5yuan,duiyujingxiaoshangeryan,maolirunkedayiban。erduiyuzhongzhihu,chengbenyezai1yuanyinei。yinweifanzhinandudi,lirunkeguan,duorouzhiwudezhongzhihuchengjingpenzhuangzengduo,zheijiudaozhishichanggongyingliangkuaisushangsheng。“jingguojiniandegaosuzengzhang,duoroudeliangshangqule,jiageziranjiuyadile。”yiweizhongzhihushuo。
sichuanshenghuahuixiehuiduorouzhiwufenhuifuhuizhanglipanjieshao,zheiliangnian,chengdouyouyuelaiyueduoderenjiarudaoduorouzhiwudejingxiaozhong,jubuwanquantongji,dadaxiaoxiaodezhongzhihuhexiaoshoushangzhishaoshangbaijia。muqian,zheigeshulianghaizaigaosuzengzhang。
chulehuoyuanchongzuyiwai,xianshangchongjiyeshiduorouzhiwujiagetiaoshuideyuanyin。“duorouzhiwudeshouzhongyi80、90houweizhu,erqieduorouzhiwubenjiushikaowangluoyingxiaohuoqilaide,yidanliangduodaozhijingzhengjilie,xianshangdianpukendinghuixianjiangjialaifenyibeigeng,zheiyangyoujizhanleyibufenduorouzhiwudexiaoshoushichang。”yiweiyeneirenshishuo。jizhezaitaobaowangshangsousuofaxian,daduoshangjiaxiaoshoudeduorouzhiwujiagezaijiyuanzhiersanshiyuanzhijian,haichangchuxian“yiyuanmiaosha”deduorouzhiwu。
jizhelejiedao,xiangduizhongdidangchanpindedafujiangjia,yixieshuliangxishaodegaoduanpinzhong,jishengzhangnianxianzhangdepinzhongjiagerengranmeiyousongdong,xianzaidanjiajiqianzhijiwanyuandepinzhongyirancunzai。buguo,bufenyeneirenshiyerenwei,duorouzhiwushichanghaishicunzaichaozuodechengfen,suoyijiageyoushihuigaodelipu。
未来
薄利多销
延伸产业链
duorouzhiwuhainengzaihuoduojiu?zheishishangjiahewanjiazuiguanxindewenti。duiyuduorouzhiwushichangdeweilai,daduoshuyeneirenshirengrankanhao,tamenrenweiduorouzhiwujiagedehuiluo,shishichangdelixinghuigui,duorouzhiwudejiagebuhuizaibaozhang。chengdouxiaoshoushangzhangxianshengrenwei,bianyidejiagekeyibeigengduodeputongxiaofeizhejieshou,shichanghuiyuelaiyueda。
haiyouzhongzhihuhaibiaoshi,zaiguonei,duorouzhiwudejiazhihaimeiyouwanquanbeikaifachulai,keshixianchanyeliantiaoyanshen。liru,duorouzhiwuzuhepenjing、shineiweijingyingyong、shiwailvhuazaojing、duorouzhiwuzhongzhipeixunfuwudeng,doushiweilaikeyitansuodefangxiang。lingwai,zaibeijing、shanghaidengyixiechengshi,yiduorouzhiwuweizhutidenongjiaxiaoyuan、kafeiguandengjunyijingchuxian。
“yiqianjiagegui,maiderenshao。xianzaijiagejiangle,maiderenduole,xiaoliangbiyiqiandazeng,boliduoxiaoyekebaozhengyuanlaidelirun。congchunjiedaoxianzai,womenyouliangwanduoyuandelirun。”chengdouyimingduorouzhiwuxiaoshoudianzhubiaoshi,zhenggechanyehaishihenkanhao。
shishishang,dangqianduorouzhiwuchanyedexiaoyirengjiubusu,buguohenduozhongzhihubingbuyuanyitoulujutidelirun。“duorouzhiwushiyigegaochanchudexingye,ruguochanpinzoudekuai,lirunshixiangdangkeguande。”chengdouduorouzhiwuzhongzhihulixianshengbiaoshi。